How to Use Linkedin For Personal Branding

Sandra Long Podcast

In Q1 of 2016, LinkedIn boasted 45 million profile views of its members. There were 45 million views in 90 days of profile views not including articles, group activity or conversations and comments within the LinkedIn feed. LinkedIn is the number one destination for recruiters to look for qualified candidates to fill their open positions. Most of us all have a LinkedIn profile, but how can we make the most of this social network? How can we leverage this popular professional online destination to not just find candidates or sales but to build a personal brand that we can leverage throughout our careers and make connections that last 5, 10, or 20 years?

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